Sonja Schuster

Expert in Brand & Communications, Customer Experience, and Market Research

Sonja brings nearly 20 years of experience from Telekom, where she held various roles. She spent over 10 years as the Head of Brand & Communications at congstar GmbH, managing all communication topics including ATL, BTL, online, and particularly retail marketing. Additionally, she spent 5 years at Telekom in the Innovation department, focusing on Virtual and Augmented Reality in Commercial Management.

Sonja excels in all communication disciplines, both strategically and in execution, with a keen focus on developing and testing everything from the customer’s perspective—whether it’s a product, communication, or service. She firmly believes that understanding and meeting customer needs is the key to success.