Joseph Renz

Expert in fresh produce and procurement management

Joseph has been deeply rooted in the world of fresh fruit for over twenty years—and continues to evolve to this day. He gained his extensive knowledge at leading retailers in Europe, including Edeka, Lidl, and Netto, consistently applying his expertise to great effect. This enabled him to lead purchasing teams in Germany and Sweden and to bring fresh thinking that sustainably enriched the Spanish market.

Moreover, he knows the business from the ground up: as the person responsible for pan‑European sales and product development at a British‑American fresh produce company, he amassed crucial experience in an international environment.